Friday, February 23, 2007

myMMAspace.com and Combat Sports International Announce Partnership



myMMAspace.com and Combat Sports International announced their strategic partnership today. The partnership will involve product fulfillment, cross promotion of brands, and event marketing.

Los Angeles, CA (PRWEB) February 23, 2007 -- Executives at myMMAspace announced today that the company has partnered with Combat Sports International, the leading equipment provider to major event organizations in the mixed martial arts (MMA) industry

Under the terms of the partnership, Combat Sports will power the online storefront at myMMAspace.com beginning March 2nd and function as the company's exclusive fulfillment partner. Additionally, both companies will aggressively market each other's brands in their existing and future online, print, and broadcast advertising and promotional campaigns.



The partnership with Combat Sports is an exciting opportunity for our company and fits well with our business model. We have positioned ourselves as an engine for MMA content, communication tools, and now, commerce," explains Justin Gocke, Director of Marketing for myMMAspace. "Our plan is to partner with the best providers and deliver the most compelling content, services, products, and interactive tools to our members. Combat Sports is the industry leader in MMA equipment mail order and online sales - we couldn't have found a better partner in them."

"The popularity of myMMAspace.com continues to grow and we're excited to be a part of it, said Joe Taylor, Vice-President of Sales and Marketing for Combat Sports. MyMMAspace and Combat Sports are both committed to Mixed Martial Arts, and the partnership is a natural fit that exemplifies our dedication."

The myMMAspace-Combat Sports partnership further demonstrates the growth and popularity of the mixed martial arts industry, where in the last 90 days an incredible number of acquisitions, broadcast deals, and strategic partnerships have transpired between organizations, including media giants like CBS, Showtime, HBO, and Fox Sports. Mixed Martial Arts (MMA) is considered the fastest growing sport among the elusive 18 -34 year old demographic, therefore it is no surprise to see the media giants showing an interest in this explosive sport.

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