Thursday, March 22, 2007

MMA Press Conference Tuesday Morning at LA Coliseum



FEG, ProElite and Showtime to Announce Arrival of Blockbuster International Fight to U.S.

Q&A, Photo Opportunities with Fighters and Event Executives

WHAT:
FEG (Fighting Entertainment Group), ProElite and Showtime will announce "Softbank presents DYNAMITE!! USA in association with ProElite," a major pay-per-view event at the Los Angeles Memorial Coliseum with some of the world's best mixed martial arts fighters, including 7-foot-2 South Korean Hong Man Choi, mixed martial arts legend Royce Gracie, former pro wrestler Brock Lesnar and former USC Trojan and Detroit Lion football star Johnnie Morton. Reporters will have the opportunity to speak with fighters, as well as representatives from FEG, promotional partner ProElite and Showtime.

This event will mark the first time in the historic tradition of the LA Coliseum for a fighting event to take place.

WHEN:
Tuesday, March 27
10:00 a.m. Media Check-in
10:30 a.m. Announcement, Q&A and Photo Opportunities
11:00 a.m. One-on-one interview opportunities

WHERE:
Los Angeles Memorial Coliseum (East Entrance, below Olympic torch)
West Martin Luther King Jr. Blvd (between S. Figueroa and S. Vermont)
Los Angeles, CA 90037
*Enter on Hoover Ave, follow signs to parking at Los Angeles Sports
Arena

WHO:
Hong Man Choi, Royce Gracie, Brock Lesnar and Johnnie Morton
Sadaharu Tanikawa, CEO, FEG
Doug DeLuca, CEO, ProElite
Ken Hershman, Senior Vice President, Showtime

MEDIA CONTACTS:
Kevin Burke
949-223-2327 (office) 714-313-6863 (mobile)
kevin.burke@hillandknowlton.com

Luis Maya
310.633.9411 (office) 213.479.6163 (mobile)
luis.maya@hillandknowlton.com

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